{"id":30208,"date":"2023-09-20T20:11:19","date_gmt":"2023-09-20T14:41:19","guid":{"rendered":"https:\/\/technonguide.com\/?p=30208"},"modified":"2023-10-02T07:26:26","modified_gmt":"2023-10-02T01:56:26","slug":"best-practices-for-seo-friendly-urls","status":"publish","type":"post","link":"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/","title":{"rendered":"URL Structure for a Website: Best Practices for SEO-friendly URLs"},"content":{"rendered":"<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">There are too many URLs that are insignificantly addressed to web pages. However, how you structure URLs matters for the SEO. It might seem less important than the headings and title element, but the URL can be a powerful tool for obtaining SEO success.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">In this article, we will specify the necessary information about URLs, like the significance of URLs in SEO and its best practices in SEO.\u00a0<\/span><\/p>\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_57_1 counter-hierarchy ez-toc-counter ez-toc-grey ez-toc-container-direction\">\n<div class=\"ez-toc-title-container\">\n<p class=\"ez-toc-title \" >Contents<\/p>\n<span class=\"ez-toc-title-toggle\"><a href=\"#\" class=\"ez-toc-pull-right ez-toc-btn ez-toc-btn-xs ez-toc-btn-default ez-toc-toggle\" aria-label=\"Toggle Table of Content\" role=\"button\"><label for=\"item-655dd5762e816\" ><span class=\"\"><span style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #999;color:#999\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #999;color:#999\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input aria-label=\"Toggle\" aria-label=\"item-655dd5762e816\"  type=\"checkbox\" id=\"item-655dd5762e816\"><\/a><\/span><\/div>\n<nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#What_Is_The_Importance_Of_URL_Structure_In_SEO\" title=\"What Is The Importance Of URL Structure In SEO?\">What Is The Importance Of URL Structure In SEO?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#Best_Practices_For_SEO-Friendly_URLs\" title=\"Best Practices For SEO-Friendly URLs\">Best Practices For SEO-Friendly URLs<\/a><ul class='ez-toc-list-level-3'><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#1_Follow_A_Good_URL_Structure\" title=\"1. Follow A Good URL Structure\u00a0\">1. Follow A Good URL Structure\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#2_Edit_The_Page_URL_To_Be_Relevant\" title=\"2. Edit The Page URL To Be Relevant\u00a0\">2. Edit The Page URL To Be Relevant\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#3_Use_Meaningful_Keyword\" title=\"3. Use Meaningful Keyword\u00a0\">3. Use Meaningful Keyword\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#4_Keep_It_Short_And_Simple\" title=\"4. Keep It Short And Simple\">4. Keep It Short And Simple<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#5_Use_Lowercase_Letters\" title=\"5. Use Lowercase Letters\u00a0\">5. Use Lowercase Letters\u00a0<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#6_Redirect_Old_URLs\" title=\"6. Redirect Old URLs\">6. Redirect Old URLs<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/technonguide.com\/best-practices-for-seo-friendly-urls\/#URL_Structures_Can_Be_Different\" title=\"URL Structures Can Be Different\u00a0\">URL Structures Can Be Different\u00a0<\/a><\/li><\/ul><\/nav><\/div>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"What_Is_The_Importance_Of_URL_Structure_In_SEO\"><\/span><span style=\"background-color: transparent; color: #000000;\"><strong>What Is The Importance Of URL Structure In SEO?<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">A Uniform Resource Locator (URL) is the web address that we enter in the browser to access a web page.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">We all know that the first impression is the last. This eventually goes well with the website and its URL. Now, if the URL needs to be clearer and clearer, then people will not have any importance, amd the bounce rate will be high.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">The website will rank low in the search engine as Google considers the URL. Thus, the\u00a0<\/span><a href=\"https:\/\/digitrio.com.sg\/importance-of-url-structure-in-seo\/\"><span style=\"background-color: transparent; color: #1155cc;\"><u>importance of URL structure<\/u><\/span><\/a><span style=\"background-color: transparent; color: #000000;\"> is obtained with proper planning and precaution.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">There is ultimately no fixed formula to create a good URL structure, but certain rules are followed and ensured if we get the most out of the URL and set the site up for SEO success.\u00a0<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"Best_Practices_For_SEO-Friendly_URLs\"><\/span><span style=\"background-color: transparent; color: #000000;\"><strong>Best Practices For SEO-Friendly URLs<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Here are some of the SEO best practices for URLs:<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"1_Follow_A_Good_URL_Structure\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>1. Follow A Good URL Structure\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">The URL hierarchy is vital before you start building the website. There is no regulation for the absolute best URL structure, and the URLs can differ depending on the site\u2019s purpose.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">With the best URL structure that is simple, easy to use, and logical is considered to be the best. Thus, ensure the URL structure is inherent so that the search engine can quickly understand the connections between pages on the site.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Once the URL structure is in place, receiving the right URL keyword for each page is fairly simple.\u00a0<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"2_Edit_The_Page_URL_To_Be_Relevant\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>2. Edit The Page URL To Be Relevant\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">When you publish a page on the site, it should have a clear motive. Hence, do not use them randomly to generate numbers and create more confusion.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Hence, you can customize your website page URLs and make them more descriptive for the URL context. This further enhances the user&#8217;s experience and improves the click-thru rates.\u00a0<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"3_Use_Meaningful_Keyword\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>3. Use Meaningful Keyword\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Remember to use 1 or 2 pertinent keywords in the URL and convey to Google what the page should appear in search results.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Do not stuff the URL with more because it can come across as spam. Rather, use keywords that are in the title of the post or page.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">In addition to the URL, adding keywords in the page meta description is better because Google bonds these words in search results and makes the page stand out more.\u00a0<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"4_Keep_It_Short_And_Simple\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>4. Keep It Short And Simple<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Most of the URLs can automatically use the page and post titles as the default URL. But sometimes, it can be unnecessarily long and strong characters for the URL.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">The shorter the URL, the better it is, as short URLs tend to rank higher, too.\u00a0<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"5_Use_Lowercase_Letters\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>5. Use Lowercase Letters\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">After the domain name, the URLs are case-sensitive for everything. Thus, use lowercase letters for the URLs, and if you use uppercase, then update the links and redirect the new ones.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Some websites can automatically default to use lowercase. If you face the same with your website, then you have nothing to fret about when it comes to being case-sensitive.\u00a0<\/span><\/p>\n<h3 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"6_Redirect_Old_URLs\"><\/span><span style=\"background-color: transparent; color: #434343;\"><strong>6. Redirect Old URLs<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h3>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">You will likely make changes to your site over time, and you can select a URL structure and then decide to alter it later on to improve usability.<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">In that situation, it is best to add permanent redirects. They further ensure that links for bots and people are intact.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Sometimes, you can edit or alter a URL by adding a 301 redirect so that if someone clicks the old URL, it will automatically be taken to the new URL and not see a 404 error page.\u00a0<\/span><\/p>\n<h2 style=\"text-align: justify;\"><span class=\"ez-toc-section\" id=\"URL_Structures_Can_Be_Different\"><\/span><span style=\"background-color: transparent; color: #000000;\"><strong>URL Structures Can Be Different\u00a0<\/strong><\/span><span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Not all websites use the same URL framework, and that is fine. The URL structure of a website depends on the unique needs of the website.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">Thus, depending on the website&#8217;s purpose, the URL structure can vary no matter what system has been chosen and is applied to maintain a proper URL structure.\u00a0<\/span><\/p>\n<p style=\"text-align: justify;\"><span style=\"background-color: transparent; color: #000000;\">As a building block of the website, the URL, when optimized, assists in reaching the website traffic. When there is a clean URL platform, it is more trustworthy and makes it easier to share.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There are too many URLs that are insignificantly addressed to web pages. However, how you<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[483],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>URL Structure for a Website: Best Practices for SEO-friendly URLs<\/title>\n<meta name=\"description\" content=\"URLs are the most basic yet crucial element of SEO. 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